WHO WE ARE
Linda Feaster
Founder + Chief House Whisperer
“For as long as I can remember I’ve been painting, drawing, and making things. It’s just something that’s part of me, and even as a kid I made my own books, puppets, and Halloween costumes. After four years of art school and a long career in advertising, I decided it was time to return to my creative roots. I wanted to do something that made me happy, that allowed me to flex my creative muscles, and that would somehow help others. One career counselor, one business school program, and many months of soul searching later, I realized that what I really am is a house whisperer. I’ve never met a room I couldn’t rearrange and make better, I’m an expert shopper, and I’ve been helping friends with their houses for years. The truth is, houses speak to me. I usually just walk in and know what needs to be done - which is a bit of a spooky gift, but it’s served me well.
I founded House Whole to help people I like to call the “affluent mortals.” The ones who might not be in the 1% but still want their homes to look beautiful, feel comfortable, and especially, to reflect their unique personalities. A lot of my clients have worked with traditional designers and they weren’t happy with the old model where a designer’s compensation is tied to selling heavily marked-up furniture. My business model allows me to partner with my clients to help them make good design decisions and do what’s best for them. I encourage and push them to be brave and I tell them how to best spend their money - or not - and in turn, they trust me with reimagining their homes. I am their antidote to overwhelm (and a bit of a design woobie blanket) and they are my inspiration. The best part, though, is the well-earned victory lap at the end when everything arrives and the transformation is complete.“